What Is A Euro Pillow?

If you want to know what is a Euro pillow, it is also interchangeable with Euro sham and Euro sham pillow. You can use it to enhance your couch and bed’s look, but you can also use these square pillows. Nowadays, it’s even popular to make a Euro pillow yourself.  

It will always be useful to familiarize yourself with different pillow terminologies. It can help you distinguish between the options in the market or if you need to replace or buy pillows and their accessories. Without further ado, here is everything you need to know about Euro pillows. 


What Is A Euro Pillow

What Is A Euro Pillow: Is It The Same With Euro Sham, Euro Sham Pillow, And European Pillow?


As mentioned earlier, Euro pillows are synonymous with Euro shams and Euro sham pillows even though shams only pertain to the pillow cover. You can also consider them as decorative pillows, and homeowners typically include them with other bed pillows to improve the room’s look. But compared to other throw pillows, Euro pillows are typically square and measures 26 by 26 inches.  

Some other common dimensions for standard Euro pillows are 22 by 22 inches, 27 by 27 inches, and 28 by 28 inches. Therefore, it’s essential to check your pillow’s packaging when buying pillowcases or inserts for your Euro pillow. You can expect some differences in the sizes mentioned as well, especially for every brand.


What is a Euro sham?

While some brands classify Euro shams and Euro pillows similarly, you should understand that shams only refer to the pillow cover. Therefore, it’s more correct to consider a Euro sham as a Euro pillow sham or Euro pillow cover. Compared to standard pillow covers, Euro shams are square instead of rectangular to provide the perfect fit to Euro pillows. 

To find the best fitting sham for your Euro pillow, consider the pillow insert. A useful tip is getting a pillow insert that is an inch bigger than your Euro pillow to get a snug-fitting finish. Finally, opt for a pillow stuffing that is not too firm and stiff as fluffy Euro pillows look better visually. 


How To Choose A Euro Pillow

Choosing a Euro pillow for the first time is relatively simple, and it’s somewhat not different from buying other pillow types. Start by checking the material quality that will last you long. While you’ll only use Euro pillows as decorations, it would be best to get something that will hold up to the test of time. 

To get the most of your pillow, opt for a fabric with around 400 thread count. Secondly, consider if the Euro pillow matches the theme you’re going for. Perhaps cotton looks more fitting than silk, or asks yourself if the Euro pillow’s shade complements your comforter. 


How To Use A Euro Pillow

Once you have some Euro pillows, you can improve the look of your couch or bed. It’s more common to display them in the bed to enhance its coziness and add variety to the theme. You can prop them against the headboard or add a layer of Euro pillows in front of your bed pillows during the day. 

A useful tip is going with a monochromatic theme with Euro pillows, similar to how some hotels use them. If your bed linen is a particular color, choose a matching theme among your Euro pillows. You can then add other patterns and textures that will complement the rest of the room or bedding. 

It’s also worth noting that Euro pillows are not solely decorative pieces. One can use them to prop themselves up while sitting in bed or as a cushion to support your arms. You can always get decorative Euro pillows that will also feel comfortable to use. 


Types Of Decorative Pillows

There are different types of decorative pillows per se, but even those mentioned here can be classified as a traditional bed pillow. Conversely, bed pillows can become decorative pillows if you use well-designed covers. However, some owners opt to have decorative pillows separate from the ones they use. 

Euro pillows are perhaps one of the most common square decorative pillows. They come in different dimensions, and some brands add extra fabric around their edges to improve their looks. Another decorative pillow with flanges are the rectangular boudoir pillows, and there are also decorative roll pillows called bolster pillows. 



If you want to improve your couch or bed’s look, you can introduce a variety using Euro pillows. What is a Euro pillow? You can think of this pillow as a square decorative pillow that comes in different dimensions. Some brands also use other terms such as Euro sham and Euro sham pillow for Euro pillows. 

When getting a Euro pillow, never overlook the material’s quality and if it matches with the theme you’re going for. You can consider going for a monochromatic look and choose a Euro pillow with similar colors to your bedding. You can then layer the pillows in front of your bed pillows and add other designs and textures that will also fit with the ongoing theme. 

Overall, Euro pillows are perhaps the square throw pillows you commonly see in hotels. You don’t have to be intimidated in getting your own and trying your hand in designing with them. Just be mindful of the sizes you’ll get as some brands offer different Euro pillow dimensions. 

What Pillow Does Holiday Inn Express Use

What Pillow Does Holiday Inn Express Use

If you’re wondering what pillow does Holiday Inn Express use, you can check out the manufacturer Hollander. Holiday Inn Express offers firm and soft pillows, and they even have a down pillow from Touch of Down. This brand might sound familiar because it’s also the provider for the types of pillows Hilton use and Marriott pillows

Are you curious what brands Holiday Inn Express trusts with their pillow? This article has it all! And if you want to peek at the preferred mattress of Holiday Inn Express, check out our article about it. 


What Kind Of Pillows Does Holiday Inn Express Use?

The pillows used in Holiday Inn Express hotels are from Restful Nights, and they are the Holiday Inn Express Firm Support and Holiday Inn Express Soft Support pillows. They are exclusive to Holiday Inn Express hotels, and you can select between the two options according to your preferred firmness. You can also find other pillow brands like the Touch of Down, Infinity, Comfort, and White Cord in other Holiday Inn Express hotels


Firm Support Pillow 

The Holiday Inn Express Firm Support pillow is manufactured by Hollander with a tag that says Restful Nights. It’s a polyester fiber pillow with extra loft and firmness to provide the support required by guests without overlooking comfort. It is hypoallergenic with a cotton cover, and you can machine wash and tumble dry it. 


Soft Support Pillow

The Holiday Inn Express Soft Support pillow is also a polyester pillow with a cotton cover. It’s ideal for guests that prefer softer pillows. The Soft Support pillow is also the hotel’s down alternative pillow, and you can machine wash and fluff it for maintenance. 


What Brand Of Pillows Does Holiday Inn Express Use?

Restful Nights from Hollander are not the only Holiday Inn Express pillow brands. There is also the Touch of Down, Infinity from Registry, Comfort from Encompass Group, and White Cord from Hollander for IHG hotels. 


Touch of Down Soft Support Pillow

Down pillows are undoubtedly the most luxurious pillows for hotels. The Holiday Inn Express Touch of Down pillows are excellent examples, and they use down and lyocell on the outer chamber, and feathers in the inner chamber, all covered in cotton fabric. Since this is a soft pillow, it’s ideal for back and stomach sleepers.


Infinity pillow

There is also a polyester pillow that is ideal for guests who need firm to extra firm pillows. The Holiday Inn Express Infinity pillow is a polyester pillow that guarantees the best support thanks to its large gusset. It is manufactured by Registry and uses a 100% cotton fabric cover like all Holiday Inn Express hotel pillows.


Comfort Down pillow

Encompass Group manufactured the Comfort Down Pillow for Holiday Inn Express. It uses a pillow-in-pillow design with down and polyester for guests seeking a hotel pillow with medium support. The Comfort Down pillow comes in standard size. 


White Cord Firm pillow

Another Hollander-produced pillow is the White Cord pillow. It uses polyester fill and cotton cover to give guests medium-firm to firm support. This collection is also manufactured for IHG hotels. 


Restful Nights Supreme Cluster pillow

Restful Nights does not only come in Firm Support and Soft Support pillows. Holiday Inn Express also uses the Supreme Cluster Medium Support pillow, a good middle-ground for firmness. It uses polyester fill and cotton cover as well. 


What Type Of Bedding Does Holiday Inn Express Use?

Besides pillows, the bedding of the hotel bed is also crucial for providing the best sleep quality to guests. Holiday Inn Express trusts Downlite Bedding for its hypoallergenic EnviroLoft comforters, which are machine-washable for ease of maintenance. The company also provides medium density EnviroLoft down alternative pillows in Holiday Inn and Holiday Inn Express hotels in the US. 


Do Hotels Wash Their Pillows?

Hotels follow industry practices and standards to ensure the cleanliness of the bedrooms for their guests. This includes washing the pillows regularly along with other bedding accessories. A typical schedule is to clean the pillowcases, sheets, and towels between each guest’s stay. 

The pillows, mattress pads, blankets, and duvet inserts that do not contact guests directly are laundered either monthly, quarterly, or even biannually.  Since pillows are not washed as often, hotels should use a pillow cover and pillowcase to protect each pillow and keep it sanitized. Some hotels also use antimicrobial covers. 


How Do Hotels Keep Pillows Fluffy?

Most hotel pillows use polyester or down as their filling; however, these are high-quality materials that do not clump or flatten as quickly as most household pillows. They are even machine-washable and dryer-safe without losing their structure. Hotels only need to place them in the dryer, and they will be fluffy without the need for manual kneading or chopping.  


What Is The Most Comfortable Pillow In The World?

Comfort is subjective, which means the most comfortable pillow in the world will vary for every user. Most people would vote for down and memory foam, but you still have to get the right pillow for your needs and personal preferences. Remember to consider your sleeping position to get the proper firmness and pillow size and maintain a good sleeping posture. 



Holiday Inn Express hotels are known for their comfortable rooms. This makes everyone question, “what pillow does Holiday Inn Express use?” We have found out that they use Firm Support and Soft Support pillows from Restful Nights.  

This way, the guest can select the firmness they want. Furthermore, Holiday Inn Express also uses down pillows besides polyester. Which of these materials do you prefer?


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